Dr. Rachel Bitecofer accurately predicted Election 2018 and 2020. Her model provides the answers and techniques to win Election 2022. We discuss that today.
Dr. Rachel Bitecofer has the answer for Election 2022
Dr. Rachel Bitecofer has temporarily left academia to create a PAC intent on providing the assistance needed on the left to provide a winning narrative. Her new PAC, Strike PAC, is on point. She points out the following.
Democratic messaging has tended to focus on short-term, complex policy issues rather than year-round messaging that appeals to voters’ emotions and guts. STRIKE PAC appeals to hearts and minds and imparts a sense of urgency and what is at stake if we do not win elections. Right now, that’s the survival of our democracy itself.
Our nationalized 50-state strategy tells the stories of how Democrats deliver on their promises to improve the lives of voters. We establish Democrats as the defenders of American democracy while the GOP is a party hijacked by extremists at war with truth and democracy.
Because historically Republicans have never had to defend their brand, the GOP has had free reign to launch offensive campaigns, build a strong base, and fracture the Democratic brand. STRIKE PAC is changing that; we flip the script on the Republican Party and force them to play defense.
We bring together top marketing talent, with an emphasis on digital to maximize reach and cost efficiencies. In addition to organically-shared content we use digital distribution to micro-target voters, as well as television, outdoor, and radio.